GWD is a contemporary British fashion brand created by the fashion innovator and design guru George Davies, specialising in creating unique styles which we know our customers will love.

Specialising in clothing for women and for kids, GWD uses the knowledge gained by George and the team over the past two decades to create products customers love and trust.

GWD prides itself on producing current and exciting collections and styles created from travelling the world and gathering the latest inspiration in fabric, colour, style, and detail. The GWD collections introduce continuous newness and create an enjoyable shopping experience for the customer.